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Partnership for a Drug-Free America

Drug-Free America came to Saatchi with a plea to reach out to kids about drugs. Specifically Heroin, which had recently claimed the lives of a several musicians.

Music is such a huge part of a young persons life. I helped create this commercial to let kids know how heroin had silenced these musicians forever.

This spot took a few years to make. Finally we found the right director, got the funding and volunteer efforts by the editing company to get it made. That’s Michael Madsen doing the voiceover.

© 2020 Damian Dodd